Hardware industry is China’s traditional industries, after decades of development, has formed a more complete product range , with a certain scale of production and development capabilities of the industrial system.

Hardware industry maintained an annual growth rate of 20% , the annual output value reached 400 billion yuan . Hardware industry, light industry exports ranked in the top three products throughout the world , China ‘s hardware industry is becoming truly great country .

Hardware Tools want to successfully enter the market of small towns , is not easy. With the national advocate the development of new towns, the town has become the focus of close attention to the industry and good prospects for the future . Hardware & Tools companies want to successfully enter the market of small towns , there will be some difficulties , need an effective solution .

Due to the small town of transport infrastructure is not perfect , the population is more dispersed , logistics costs will certainly be higher than some of the current city . Enterprises to explore the small town market is an inevitable trend of China’s economic development, but also the direction of the central county economic development strategic planning , so companies have to adjust the company’s strategic direction , organizational structure and operating model in order to overcome difficulties to succeed.
As a hardware business , you want to make the product into the small towns, you first need to understand in depth the small town lifestyle of local residents understand their specific characteristics, and then targeted product development. Only the production of products of local residents really need to be able to ultimately win the market .

If hardware industrial enterprises still follow the current sales model to develop the rural market is clearly inaccurate . Wider area of ​​the rural market , the need to develop flat sales network. Enterprises need to organize some power to research the market , develop practical strategies. Of course, effectively reduce logistics costs , but also crucial . Synergies can effectively reduce logistics costs, achieve effective integration of resources.